Post by account_disabled on Feb 14, 2024 1:20:24 GMT -8
Ajourney and not just the action part so that you grow your business and not just tread water with the same goals and initiatives all the time. Save on spend with CSS To get more for your money it makes good sense to use CSS so you get a discount on the click price and thus get a better ROAS. You can read more about CSS here. Creativesplaces greater demands on ones creatives. Thus it makes very good sense to make something out of your creatives e.g. pictures and videos.
We have often seen that the better creatives you use the better the performance. The same applies when you replace your creatives e.g. by season or campaign. Active groups A Performance Max campaign consists of socalled asset groups which is somewhat the same as ad groups. An asset group consists of content in the form of images San Marino Email List videos etc. In addition it consists of a target group signal which as previously mentioned is data that can be given to Googles algorithms. Via these asset groups you can optimize your campaign by expanding with new asset groups each with their own tailored content products remarketing lists and landing pages. In this way you can expand asset groups in different categories and brands etc. Profit POAS.
As I have written about in other articles POAS and profit are the way forward in webshops. Focusing on profit and margin instead of revenue and ROAS provides much greater insight and exposure share which is good for Performance Max. You can read more about POAS here. My recommendation I myself have tested Performance Max on a number of customers over time both leads and webshops. I have to admit that they perform very well. In general we see that we reach further with Performance Max. This also makes good sense since it is present in many more places. In addition.
We have often seen that the better creatives you use the better the performance. The same applies when you replace your creatives e.g. by season or campaign. Active groups A Performance Max campaign consists of socalled asset groups which is somewhat the same as ad groups. An asset group consists of content in the form of images San Marino Email List videos etc. In addition it consists of a target group signal which as previously mentioned is data that can be given to Googles algorithms. Via these asset groups you can optimize your campaign by expanding with new asset groups each with their own tailored content products remarketing lists and landing pages. In this way you can expand asset groups in different categories and brands etc. Profit POAS.
As I have written about in other articles POAS and profit are the way forward in webshops. Focusing on profit and margin instead of revenue and ROAS provides much greater insight and exposure share which is good for Performance Max. You can read more about POAS here. My recommendation I myself have tested Performance Max on a number of customers over time both leads and webshops. I have to admit that they perform very well. In general we see that we reach further with Performance Max. This also makes good sense since it is present in many more places. In addition.